Aces High: Drake and Jordan Bet Big on Pickleball

In an unexpected crossover of entertainment and sports, music mogul Drake and Hollywood A-lister Michael B. Jordan have aced a new venture: becoming co-owners of the Brooklyn Aces, a burgeoning pickleball team. Their investment, spearheaded by Boardroom Sports Holdings and reported in July 2023, marks a significant serve into the sports industry, promising to elevate Major League Pickleball's court-side clout. Rich Kleiman of Boardroom expresses excitement over the star-powered backing, envisioning a growth spike for the team and the sport.

The duo is not alone in this strategic play; they are joined by a lineup of sharp entrepreneurs, including CityPickle co-founders and finance moguls, signaling a united front that's as formidable in business acumen as it is in star power. Drake's previous sports investments, like the sports technology firm StatusPRO, and Jordan's trailblazing stake in formula 1 racing highlight a pattern of strategic sports engagements that transcend traditional endorsements.

With this power play, the Brooklyn Aces are poised to swing beyond the baseline of sports entertainment. The team's investor roster is now a who's who of innovators, each bringing a unique playbook of skills to the table. As pickleball continues to volley up the ranks of popular sports, having such a high-profile team is sure to attract new fans and players, securing a foothold in the competitive sports landscape.